Hooking Gen X with Atlas College Marketing

The college student group is a large market boasting of a significant purchasing power. So, if you have a product that caters to the need of college students, it’s time to grab their attention towards your product, brand or service. Not only will you see your sales graph crossing all boundaries, but you will also gain a large number of loyal customers for the present as well as the future.

Hiring a College Marketing Company

However, it is not as simple as it seems. You may be having the most efficient marketing department with the best marketing managers and experts. However, it is important to understand that what works for other audiences will not work with this demographic. The traditional advertising methods including fliers, TV ads and others fail to garner the attention of this audience.

Novel marketing methods and campaigns matching the college students’ likes, dislikes and preferences is essential to capture their attention. Students are busy and are short of time. Considering this, marketers are employing on-campus marketing methods to garner the students’ attention. Campus events, brand ambassadors and others are being used to reach the college students.

However, as company heads, you may not possess knowledge about this unique audience. It is advisable to hire the expert services of college marketing companies like Atlas College Marketing to design campaigns and strategies matching the students’ behavior. As they are completely focused on on-campus marketing, they possess the knowledge and skills to entice the youngest millennial.



So, let your marketing department continue with its skills and hand over the reins of on-campus marketing to experts like Atlas College Marketing.


Atlas College Marketing Group, Inc
619 Sweetwater Drive
Langhorne, PA 19053
Phone: 215-518-1637

Promoting with the Right Staff

Even the best promotional tools capture attention only when promoted by the right staff.

Catch them where they are is the buzzword of most marketers eyeing college students as their target customers. Their large numbers and huge purchasing power makes college students a promising customer segment for most marketers. This is why they are rushing to colleges to promote their products through none other than the college students themselves. As this demographic is most influenced by their peers and friends, the students are recruited as brand ambassadors to spread the word among their friends and peers. This is mostly done through on-campus events. Various promotional tools are used on-campus to capture the attention of the college students.

Campus marketing

Some of the promotional tools commonly used are:

• T-shirts: Free is always welcome by the cash-strapped college students. Companies distribute free T-shirts to students. What’s more, wearing T-shirts on campus is equal to capturing greater attention for the brand.
• Fliers: Although an age-old marketing tool, it brings results even now. Distributing fliers and pamphlets to the college students is a reminder of your brand name.
• Social Media: Engaging college students through social media is the best way to capture their attention. Marketers promote themselves by making their presence felt online and interacting with students through social platforms.
• Digital Promotion: The world is digital, so digital promotional tools are bound to create a great impact.

However, these promotional tools fail to bring results unless promoted by the right kind of student ambassadors. These ambassadors are mostly recognized, recruited and trained by college marketing companies like Atlas College Marketing. Moreover, campus events also must be staffed by influential students with a large network to bring results. Promotional staffing companies like Atlas College marketing recruit and train promotional staff to ensure success of on campus marketing events.

 So, if you want to grab a share of the large student pie, trust the services of the experts. Contact them for their services at www.atlascollegemarketing.com

Manning Events Right

Want to take your brand or product to new heights? Targeting college students? Want to go for on-campus marketing? Want to conduct events and marketing campaigns in colleges?

Companies, whose product or brand caters to the needs of the youth, are perennially aspiring for these. Considering the unique characteristics of this customer segment, they also carry out campaigns and promotions matching their needs, expectations and requirements. However, carrying out effective promotions across the many colleges in USA is significantly challenging. This therefore, demands the assistance of professional campus marketing companies like Atlas College Marketing. They are experienced and possess unsurpassed knowledge about the youth, which therefore, allows them to design and implement campaigns matching the unique needs of this unique audience.

The right tune

Keeping youth behavior in mind, they design and implement campus events and campaigns to enable the brand or product to reach this promising audience. However, even the best planned events and promotions fail in the absence of an equally good staff. Atlas College Marketing understands this and therefore, takes care of staffing these events with the appropriate staff, thereby playing the dual role of college marketing agencies and promotional staffing companies.

Student behavior is different from that of other customer segments. Unlike the mass audience, engaging students with mass advertising and promotional methods does not work. Students are most influenced by their friends and peers. Therefore, the staff required in making campus promotions and marketing campaigns successful is student brand ambassadors. Influential students with a large network are required to make on-campus events successful.

Atlas College Marketing boasts of a team, which is well-versed with youth behavior and has the expert eye to identify, recruit and train them for staffing on-campus events.

So, for taking your brand to new heights and ensuring successful campus marketing events, hire the expert services of Atlas College Marketing.
You can find them at: www.atlascolllegemarketing.com.

Be the Pioneer with Campus Marketing

Marketing is the backbone of the business. It is a suitable way to spread a brand’s message to potential customers. However, the process of marketing is not easy. One needs to single-handedly perform multiple tasks in order to effectively endorse the brand. There are several options for you to choose from, but you must ensure that you choose the right marketing pathway for your company. You can choose print or digital media; both give you the opportunity to expose your business in the competitive market and strengthen your market position. However, if you want to do something out of the box then choose college marketing.

College marketing is a marketing medium where college students endorse the products or services of a brand on or near the college campus. Moreover, they try to do something innovative in order to convince other college students to buy the product. However, before arranging campus marketing, the college marketing companies do a little research about the product or services that they are going to promote.

Marketing companies make a list of the colleges where they can arrange a competition to make marketing procedure innovative and interesting. In most of the cases, the professionals choose two or three colleges for this. They choose the top student of the college to be an ambassador of the brand, making sure that the students can be persuaded by the ambassador. If you are going to start a business and your budget is limited, then college marketing could be your best option. There are numerous agencies to help you with campus marketing.
However, you need to keep certain things in mind before choosing an agency to promote your brand and these are:

• The agency needs to be reputable and known to provide effective solution to the clients.
• 
  They need to provide program strategy, logistics, as well as staffing solutions for events and campaigns.
• 
  They need to train the college students properly so that they can bring the college promotion to a new level.

If you are satisfied with all the above things then you can choose an agency. Atlas College Marketing, a full-service promotional marketing agency might be your choice.  Their goal is to simply but effectively enhance the value of their client’s college marketing campaigns.

 

Atlas College Marketing Group, Inc.
619 Sweetwater Drive
Langhorne, PA 19053
Phone: 215-518-1637

Email ID: dan@atlascollegemarketing.com
Phone Number: 215-518-1637
Website: http://atlascollegemarketing.com/

 

 

Promote products on college campuses

Marketing is the backbone of business and with the change of time, the definition also changed. Up until just a couple of decades ago, print media championed marketing strategy starting from the middle of the nineteenth century, now digital media takes the place. Nowadays, most entrepreneurs embrace the power of digital media to strengthen their business position and reach the product to potential customers. If you want to be an exception in the queue then you need to do something unique and interesting.  

College marketing should be your choice for this. Hopefully you are familiar with the concept of college marketing. If not then now is the time to learn about it and use it effectively while launching a new product or endorsing the existing products or services. Some college students are chosen and then a collegemarketing agency trains them properly so that they can arrange a campaign near or on the college campus to make the customers aware of the product and encourage them to have the product.

Sometimes the professionals arrange some games of quiz competition in the college and the winners are given the products of the brand. The spokesperson of the brand needs to be outgoing and has to have the power convince others. The majority of the time, the top students of the colleges are chosen by the agency. The agencies try to find potential customers of the brand and if the college students are the potential customers then promote the brand on the college campus. For example, if a brand wants to promote a product for the people of forty years or more then college students will not be the targeted customers.  The things that the college marketing agency does before promoting the brand are:

• Scrutinize the market condition as well as the needs of the customers.
• The agency asks the brand about their objectives and provides them solution based on it.
• Prepare a strategy and follow it while working

If you are thinking of whom to choose then go for Atlas College Marketing. They provide innovative promotional strategies at a reasonable price. In order to learn more about them, call them at 215-518-1637 or check them out at http://atlascollegemarketing.com/.