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Thursday 22 December 2016

Market Your Brand on College Campus

Reaching college students might prove to be extremely profitable for many businesses and brands today. College students generally represent a large portion of early adopters; a group that will help spread your message to others.
In the age where everyone is choosing digital marketing as a way to endorse the products why should you choose college marketing? Well, in college marketing, the college students communicate with each other. They help them understand the importance of having your product. It is often said that nothing is as strong as the word of mouth.
In order to reach college students, you need to keep certain things in mind:
Target groups:
A way to cut through the clutter is to target specific groups on the campus. It is very important to understand who your targeted customers are. From there you should focus on them while endorsing the products on the college campus.
Partner with local businesses:
You can partner with local agencies such as the local bookshop, café, and restaurants where the students need to visit. As you partner with them, the agencies will ask them to use the products and the students will be influenced by them to use the products.
Endorse something they care about:
If you are trying to promote or endorse a service that is not relevant or interesting to college students, no amount of marketing tactics will help you win them over. If you have something interesting that you think will be profitable for them, then make them aware of why you believe so.
Enroll influences:
Every college has its own group of influencers. They can help you reach your message to potential customers. Choose them to endorse your services or products.
Push exclusively:
When you push out an initiative to everyone, you are really pushing it out to no one. Everyone likes to feel special, so limit yourself to a certain number of colleges. Let them feel special and they will talk about your product and company.
Execute a simple viral loop:
You can spice up the old faithful technique of providing food by combining something new in it. For, example, you can provide one free pizza a month over the course of a year to those who sign up on your site for the first time.

By following all the above tips, you are able to promote your brand successfully through Collegepromotions. If you need the assistance of a professional regarding this then choose Atlas College Marketing. The professionals there will help you with the right strategy. To learn more about this, call them at 215.518.1637 or check them at http://atlascollegemarketing.com/.

Monday 5 December 2016

The most effective ways of college marketing


Marketing is the backbone of a business. If you are able to endorse your product and services successfully then it will not be difficult for you strengthen your business position in the market. There are many ways to endorse your products nowadays. You can choose any of this for your business.
With the rise of technology, everyone likes to choose digital media as a platform for marketing. If you want to do something different then choose none other than college marketing. It is the new era marketing strategy where college students endorse your brand in the college campus or near the campus in an innovative way.  There are plenty of agencies that provide these services in an effective way.  You need to keep certain things in mind while endorsing your products:
Advertise on social media:
Before arranging a campaign in the college campus, advertise on social media. You will hardly find a student who does not go online on a regular basis. When they find out about it from social media, they may be be interested in joining it.
Make it funny:
The attention span for the average college student is about thirty seconds. If you don’t attempt to interest them, it is not going to be absorbed. The best way to grab their attention is to do something funny. Funny means that a student would like to share with others and which helps to advertise your brand.
Unique:
Try to make the college event unique. The students are very intelligent and if you try to copy the idea of another previous incident they can easily pick up on it. So, be careful when launching a product or arranging a campaign for the college students.
Contests:
Arrange contest on the college campus and provide a gift to the winners.  Winning is always a fun and providing the opportunity to win anything, even pride, is good for college students. Contests are attention grabbers as well as interesting. You will be able to make a good impression about your brand in the market.
Let the students ask:  
The students might have questions regarding your brand and business. Provide the opportunity for the students to ask questions and clear the doubts that might have about your brand. 

Collegemarketing companies like Atlas College Marketing are here to provide you an effective college marketing service. You can choose Atlas College Marketing to best reach your college age target customers. They are known to provide an effective solution to many companies. If you need their assistance for promoting your brand on college campuses then call them at 215-518-1637 or check them out at http://atlascollegemarketing.com/.