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Thursday, 22 December 2016

Market Your Brand on College Campus

Reaching college students might prove to be extremely profitable for many businesses and brands today. College students generally represent a large portion of early adopters; a group that will help spread your message to others.
In the age where everyone is choosing digital marketing as a way to endorse the products why should you choose college marketing? Well, in college marketing, the college students communicate with each other. They help them understand the importance of having your product. It is often said that nothing is as strong as the word of mouth.
In order to reach college students, you need to keep certain things in mind:
Target groups:
A way to cut through the clutter is to target specific groups on the campus. It is very important to understand who your targeted customers are. From there you should focus on them while endorsing the products on the college campus.
Partner with local businesses:
You can partner with local agencies such as the local bookshop, café, and restaurants where the students need to visit. As you partner with them, the agencies will ask them to use the products and the students will be influenced by them to use the products.
Endorse something they care about:
If you are trying to promote or endorse a service that is not relevant or interesting to college students, no amount of marketing tactics will help you win them over. If you have something interesting that you think will be profitable for them, then make them aware of why you believe so.
Enroll influences:
Every college has its own group of influencers. They can help you reach your message to potential customers. Choose them to endorse your services or products.
Push exclusively:
When you push out an initiative to everyone, you are really pushing it out to no one. Everyone likes to feel special, so limit yourself to a certain number of colleges. Let them feel special and they will talk about your product and company.
Execute a simple viral loop:
You can spice up the old faithful technique of providing food by combining something new in it. For, example, you can provide one free pizza a month over the course of a year to those who sign up on your site for the first time.

By following all the above tips, you are able to promote your brand successfully through Collegepromotions. If you need the assistance of a professional regarding this then choose Atlas College Marketing. The professionals there will help you with the right strategy. To learn more about this, call them at 215.518.1637 or check them at http://atlascollegemarketing.com/.

Monday, 5 December 2016

The most effective ways of college marketing


Marketing is the backbone of a business. If you are able to endorse your product and services successfully then it will not be difficult for you strengthen your business position in the market. There are many ways to endorse your products nowadays. You can choose any of this for your business.
With the rise of technology, everyone likes to choose digital media as a platform for marketing. If you want to do something different then choose none other than college marketing. It is the new era marketing strategy where college students endorse your brand in the college campus or near the campus in an innovative way.  There are plenty of agencies that provide these services in an effective way.  You need to keep certain things in mind while endorsing your products:
Advertise on social media:
Before arranging a campaign in the college campus, advertise on social media. You will hardly find a student who does not go online on a regular basis. When they find out about it from social media, they may be be interested in joining it.
Make it funny:
The attention span for the average college student is about thirty seconds. If you don’t attempt to interest them, it is not going to be absorbed. The best way to grab their attention is to do something funny. Funny means that a student would like to share with others and which helps to advertise your brand.
Unique:
Try to make the college event unique. The students are very intelligent and if you try to copy the idea of another previous incident they can easily pick up on it. So, be careful when launching a product or arranging a campaign for the college students.
Contests:
Arrange contest on the college campus and provide a gift to the winners.  Winning is always a fun and providing the opportunity to win anything, even pride, is good for college students. Contests are attention grabbers as well as interesting. You will be able to make a good impression about your brand in the market.
Let the students ask:  
The students might have questions regarding your brand and business. Provide the opportunity for the students to ask questions and clear the doubts that might have about your brand. 

Collegemarketing companies like Atlas College Marketing are here to provide you an effective college marketing service. You can choose Atlas College Marketing to best reach your college age target customers. They are known to provide an effective solution to many companies. If you need their assistance for promoting your brand on college campuses then call them at 215-518-1637 or check them out at http://atlascollegemarketing.com/.

Monday, 21 November 2016

Be The Pioneer Of The New Era Of Marketing

Promoting products and brands is not an easy work, but is the most important aspect of marketing and advertising. Thanks to the internet in the last few decades, people have become savvier when it comes to researching and knowing the brand or the services or products that it offers. Marketing might help you to promote the products, but it needs to be done in a positive and effective way which will draw customers to your business.
There is nothing better than arriving at one of your favorite stores and receiving an excellent service. When you visit a business as a client, you expect to receive a good treatment from moment you walk in. If the customers do not receive good quality staff service it is quite probable that the business will lose the customer forever. The staff that any business hires needs to be proficient in the field, must be great with consumers, and must be able to deal with challenges under pressure. Promotional stuffing involves hiring well-trained people for promoting the business products and services. The staff will able to attract more consumers to your business than you have ever imagined.
Staff that is well trained in promotional activities are better qualified than those that are just there to help the consumers around the business. This kind of staff will be well recognized by their uniform that will promote your business and draw the attention of the public.  Each person that walks by your staff will be interested in what they are selling. Your staff is also able to convince people that they might need to acquire certain services and products from you. They are trained to communicate with people and to make them change opinions on what they do need and do not.
As the owner of the business, you can hire staff and send them to public places such as schools, colleges, shopping malls and various other places. You only need to decide where will you send your staff and they will do the rest of the work. Most companies prefer the college campus for endorsing their products. This is mainly because the younger generation is very much aware of the recent trend and they are the targeted customers of the companies.
You can get assistance from the promotionalstaffing companies to arrange campaigns at colleges. Atlas College Marketing is a full service promotional marketing agency which specializes in creating as well as executing marketing campaigns on colleges campuses that target students. You can trust them for promoting your products on college campuses. If you want to hire them or learn more about them then call them at 215-518-1637 or check at http://atlascollegemarketing.com/.

Tuesday, 8 November 2016

Maximize the Success of Your Campaigns with Help from the Experts

Marketing teams with limited resources and limited budgets can feel ineffective and not have the wide array of skills and expertise needed to pull off all marketing activities. Employing a completely in house marketing team, you have to spend your entire budget on their payroll and may still not have all the skill sets required.

But hiring an agency can give you a predictable, and effective marketing systems that help affect the bottom line. Other than that, companies can also realize the following benefits by hiring a performance based marketing company that can help them target a specific target market, such as college students. The following are benefits of hiring a college marketing agency to help your company execute effective campaigns.

Cost- A college marketing company can usually be hired for a lower rate than you would spend on a full time executive salary. You can get an entire team of experts by outsourcing to a college marketing company without having to pay all of their salaries.

Access- With the right firm you can get a complete access to all of your data and insights. Access expertise in marketing strategy, as well as creative design, completely focused on the project at hand.

Time- Hiring a team of marketing experts saves all the time it takes to find someone who is qualified to handle everything or to learn the marketing skills yourself.

Experience- You can get to know the perspective of an outsider about your business. Your team will also benefit from the experience that the marketing team holds, like familiarity with your targeted market, the various marketing channels, and the various opportunities available.
A college marketing agency works almost exactly like the other marketing companies, but the difference just lies in the fact that a marketing company deals with all demographics while the college marketing companies deal with college students specifically.

Dealing with students is not an easy task as a marketing campaign organized to target students need to be both informative and interesting at the same time. Handling the students also needs some effective techniques implementing which the college marketing companies acquire sure and calculated results.

Therefore if you want to launch a college campaign then you must contact some experienced group of professionals so that you can derive the results of your desire for the price you paid. And one such company in which you can bestow your trust is the Atlas College Marketing. They specialize in creating and executing college marketing campaigns. Along with that they also provide program strategy, logistic, as well as staffing solutions for events and campaigns on college campuses.

To learn more, visit www.atlascollegemarketing.com. 

Thursday, 27 October 2016

Expand Your Market By Reaching Out To College Students

http://atlascollegemarketing.com/services/

Campus marketing is an wonderful marketing technique used attract college students towards a brand or service. Their marketing teams create contests, events, and social media campaigns. All of these techniques are effective ways to communicate with college students. It helps your product resonate with college students and their needs and desires.

There are a few stages involved in the process of developing and employing a campus marketing plan:

First: Research is crucial. It is important to know your demographic. This is why your company needs to conduct various types of research on the campuses and on the students they wish to captivate. Surveys and consumer analysis are the two most important things that a company needs to perform before a successful marketing campaign on a college campus.

Second: The campaign must involve promoting a social message, developing a branding strategy, and recruiting student ambassadors. Hiring the perfect student representatives requires careful planning to get productive results. Social networking sites, emails, school newspapers (both online and print), and pamphlet advertisements are efficient ways to promote your brand within the campus.

Third: Finally, a company must oversee its student representative and monitor the efficiency of each marketing event. Monitoring progress makes it possible to know where to adjust the marketing strategy as required over time. Companies also need to be flexible during the marketing process within campus; you are marketing to some of the fastest swinging consumers in the country. The interests and choices of the students fluctuate frequently; therefore the strategies to reach them also need to be renewed regularly.

A campus marketing plan requires the full cooperation from the marketing professionals, advertising firms, financial advisors, and promotion companies. The collaboration of all of these resources results in the marketing of a product within the premises of the college and even beyond.

But if you want to extract all of the benefits mentioned from professionals without running to different doors then Atlas College Marketing is the ultimate solution for you. They can provide you with an all round solution for your marketing problems under one roof.

To learn more or contact Atlas College Marketing, visit www.atlascollegemarketing.com or call 215-518-1637.

Wednesday, 12 October 2016

Grab Students’ Attention With The Help Of College Marketing Companies


 Marketing any product or service to college students is very different from marketing to other types of demographics. The mind sets of students are different and that is the reason why convincing them becomes much harder if not done tactically.
A college marketing campaign needs certain strategy and direction to actually speak to college students and encourage them to become customers of your brand. Some college marketing tactics that are helpful in creating successful results include:
  • Many college students hang out and congregate in student HUBs or designated areas. Therefore, advertising in these places offers a greater chance of reaching many students at one time.
  • Partnering with mobile recharge kiosks can be a great option to pull students.
  • Companies should always remember that their marketing efforts should not clash with leisure times of students, as it has been observed that students often resist marketing for products that interrupts their free time. And once the students are disinterested, gaining back their attention becomes very difficult.
  • Organizing fun contests to attract students’ attention can be a great strategy. After gaining their full cooperation and involvement, the product can be introduced to them.
  • Students have a limited budget which means that the companies need to keep their price low so that the students are able to afford it.
  • Conversations can be arranged for the students where they can ask questions about the brand and the services that they provide.
There are many more tricks and tips that the experts of college marketing companies reserve for their clients. A college marketing agency will know all of the ins and outs of the college market, and working with a qualified agency will help you successfully penetrate the college student target market.
If you’re looking for a qualified college marketing and staffing company, look no further than Atlas College Marketing Company. Their experts provide assistance in all areas of marketing campaigns and can help your business. To learn more and contact them today, visit www.atlascollegemarketing.com.

Wednesday, 7 September 2016

Atlas Hits the Right Notes in Campus Marketing

The problem with many campus marketing programs is that they use a cookie cutter strategy for all brands, products and colleges. The one-size-fits-all campaigns fail to resonate with the college students and often fall flat when it comes to influencing the young generation.

Atlas College Marketing manages to triumph where others fail by utilizing something as simple as getting to know the target consumer. The focus is on understanding the particular culture of the campus and getting a finger on the pulse of what drives the students.

http://atlascollegemarketing.com/


A customized, adaptable and creative campus marketing program springs from the in-depth research and planning. The college events and promotions are diligently designed and kept flexible to suit the mercurial moods and interests of the target students. Each student brand ambassador is also chosen with extreme care. Level of involvement, connections, communication skills and reliability are given prime importance.

Therefore, every marketing interaction or event that Atlas College Marketing plans – be it a sponsored baseball match in a packed stadium or simply handing out free samples to the students – turns out to be both engaging and meaningful.
Indeed, Atlas College Marketing manages to pull students by keeping an ear to the ground and actually listening to what they really want. Thus their ingenious campus marketing efforts always make the right impact and set the stage for brand loyalty on the campus and beyond as well! To learn more or contact Atlas College Marketing, visit www.atlascollegemarketing.com.